Bevan's Run finally makes the Guardian
I see Bevan’s Run has finally made it into the Guardian. They posted a story on Sunday night, after the six-day run was over. (That’s two days after I asked “Why hasn’t Bevan’s Run made the nationals?”)
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I see Bevan’s Run has finally made it into the Guardian. They posted a story on Sunday night, after the six-day run was over. (That’s two days after I asked “Why hasn’t Bevan’s Run made the nationals?”)
I should offer warm thanks to Stagecoach Oxfordshire for providing me with a perfect example of the behaviour I’ve blogged about: responding slowly to direct complaints but paying rapt attention to social media.
How far would you go to save the NHS? One man is running all the way from Cardiff to London. Dr Clive Peedell, a consultant in the NHS, started his journey at the Aneurin Bevan statue on Queen Street, Cardiff, and since then has run (in stages, obviously) all the way to Witney.
Tomorrow evening sees the return of the Oxford Girl Geek Dinners and I’m pleased to be one of the speakers. It’s being held at the White October offices in East Oxford.
We’ve been hearing a lot about the Leveson inquiry. But another inquiry has been quietly rumbling on at the same time, and the findings should be very interesting to journalists.
TThe House of Lords has a select committee on communications, and it's conducting an inquiry called The future of investigative journalism. They're asking what its role is and how it will evolve in the future.They’re also looking at business models for the industry: in other words, how do we make serious reporting pay?
I’ve written a lot recently about how organisations set up their channels of communication to make complaining difficult or fruitless.
I’ve written before about Twitterwashing, the tactic where organisations butt in on Twitter chats in an attempt to control public conversations about them. BT is the example that springs most readily to mind, but even lovely fluffy ethical organisations make this mistake too.
The phone rang. I answered and immediately had that slightly embarrassed feeling you get when you realise you’ve wasted your “Hello?” on a robot. The robot said it was ringing from Southern Electric and wanted to speak to Mrs Macdona.
I should make it clear, before I go on, that I am not Mrs Macdona, I’ve never known a Mrs Macdona and I’m pretty sure that nobody of that name has ever occupied the house I live in.
“If you like it, tell all your friends. If you don’t, just tell us!” It’s a cheesy commonplace and we’ve all seen it on signs. But if you’re interested in the relationship between customers and businesses, it’s worth looking at again.
“If you like it, tell all your friends” acknowledges that word of mouth is a powerful marketing tool. “If you don’t, just tell us!” is the other side of the coin: an acknowledgement that if customers tell their friends about a bad experience with a business, that has the power to hurt the business.
If you enjoy reading my blog, you might be interested to know that I can be found in other corners of the internet too.
I write regularly for the Sustainable Witney blog, most recently about the Cogges Link Road inquiry.