When someone you love celebrates a significant birthday, do you send flowers – or pay for them to experience something unforgettable? The idea of giving “experiences” as gifts went mainstream with Red Letter Days in the early 1990s, but until now there’s been a huge gap in the market.
If you have a disability, it’s not easy finding an activity provider that meets your needs. It’s not impossible, but the extra work involved - contacting operators, explaining your disability and asking questions – is offputting.