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Kate Griffin
freelance journalism and editing

Have you booked advertorial space for your business?

You don't need to write it yourself! I've written dozens of advertorials for local and national magazines.

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A freelancer's blog

When the Bathing Room becomes a Dreaming-World

5 Mar 12 @ 16:03

Last week I asked people to guess what a choice chunk of copywriting was describing. There were a few guesses, but the winner is Christi, who correctly guessed that it was an LED temperature-sensing shower head.

This changes colour from blue to green to red depending on what temperature the shower is. It is a thing of beauty. Thanks to Katie, J-P and Christi.

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Featured blog post

On being the squeaky wheel

December 2011
“If you like it, tell all your friends. If you don’t, just tell us!” It’s a cheesy commonplace and we’ve all seen it on signs. But if you’re interested in the relationship between customers and businesses, it’s worth looking at again. “If you like it, tell all your friends” acknowledges that word of mouth is a powerful marketing tool. “If you don’t, just tell us!” is the other side of the coin: an acknowledgement that if customers tell their friends about a bad experience with a business, that has the power to hurt the business.

Latest blog posts

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